How has marketing changed the way homes are sold?

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if your not seen you can't sell

Basic right. 

Well no. Now its not only about being seen - ITS ALL ABOUT BEING NOTICED. 

Marketing is about reaching maximum buyers, getting them to notice your home enough to enquire, view and buy. 

 

is everything online now?

YES. 

But this doesn't guarantee views. We have been so fortunate at Ray White to lead the way through AIM (ADVANCED INTERNET MARKETING.)

ON AVERGAE EVERY PERSON IN New Zealand HAS SEEN OUR AIM MARKETING 31 TIMES!

ON AVERAGE EVERY PERSON IN WELLINGTON HAS CLICKED INTO AN AIM PROPERTY WEBSITE TWICE! 

Recent AIM CAMPAIGNS

 

How do I get my home to be noticed?

PREPARATION IS KEY - we spend a lot of time formulating the best marketing package per property so to ensure we reach the right buyers. 

PHOTOS TELL THE STORY - Yes tell buyers about space, living and condition - so this does not mean you need 1000 photos. We spend time with the owners choosing only the best high impact shots. 

LEAVE SOME SURPRISES - If you give everything away there is no need to come explore - Marketing correctly is all about the tease!

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